Did you know…

 

     New surveys of corporate counsel show that fully 63.6% of Fortune 1000 companies hired a law firm with whom they haven’t worked in the last twelve months.

 

     Law firm leaders who attend “Law Firm Business Development: From the GC’s Perspective” will understand what clients really want and will prosper in comparison to competing law firms.

 

Learn First Hand…

 

·          What gets law firms hired? Fired Marginalized

 

·          What makes a company see a lawyer as a strategic advisor—and not just a good technician?

 

·          How can a law department best evaluate a law firm’s performance?

·          
How do law departments distinguish between the firms vying for their business?

 

·          What’s the most effective thing a law firm can say to market itself? The least effective?

 

·          How can a law firm show it can do a better job than the incumbent?

 

Who should attend & how?

 

·          Executive Committee Members

 

·          Practice Group Heads

 

·          Practicing Attorneys

 

·          Senior Law Firm Marketing Professionals—and their staff

 

·          Legal Service Providers—and  their marketing staff

 

Invite Additional Staff to    participate for FREE!

 

No limit to how many participants per registered site!

 

TO REGISTER, PLEASE CALL:

800-775-7654

 

What will I need to participate?

 

·          Access to the worldwide Web

 

·          Optional: LCD Projector and speakerphone for more then one participant

Brought to you by:

Chief Legal Executive, LLC & LawMarketing Portal

 

Anastasia D. Kelly

Moderator

Former GC

Sears, Roebuck & Co.

 

Anastasia D. Kelly served as SVP and General Counsel for Sears Roebuck & Co.  Previously, Kelly was SVP, General    Counsel and Corporate Secretary for Fannie Mae.  Kelly has also served the Chair of the Chief Legal Officers of the 21st Century Advisory Group (CLO21), a group of 32 CLO’s of major companies working together to develop new and more effective corporate strategies.

Mark Chandler

VP of Legal Services &

General Counsel

Cisco Systems

 

Mark Chandler is the General Counsel for Cisco Systems and manages a 120 person staff of attorneys, contract and regulatory professionals and information technology specialists located in sixteen countries.

Michele Coleman Mayes

General Counsel

Pitney Bowes

 

Michele Coleman Mayes assumed the position of Senior Vice President and General Counsel of Pitney Bowes in February 2003.  Her extensive legal and global experience was obtained as a result of holding a variety of positions, including VP and Associate General Counsel of Unisys and    Colgate Palmolive.

General Counsel Panelists

P R E S E N T S:

Law Firm Business Development:

From the General Counsel’s Perspective

A Special Focus Web Seminar

August 6, 2003

11-1pm (PDT) | 1-3pm (CDT) | 2-4pm (EDT)