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1. You’ll Gain More Credibility Through the Questions You Ask Than the Stories You Tell
The goal is to let your questions help you establish exceptional credibility and become a problem solver for your clients, according to sales expert Jeff Thull. This level of engagement guides your clients through making quality business decisions and, as a result, you will win more sales.Back to top
 2. Client Attrition Analytics: Firms Can Control Whether Clients Stay or Go
Four markers identify clients that are at risk of switching law firms. By identifying clients that are statistically at risk of leaving, firms can alert practice area leaders, client managers and marketing professionals, according to researcher Kris Satkunas. Partners and associates can then be educated in ways to improve client relationships. Back to top
 3. Search Engine Marketing for Lawyers
Lawyers Court specializes in creating customized Internet marketing campaigns designed to drive focused and qualified traffic to your legal web site. We can assist your firm with organic optimization, pay per click marketing, legal web design, legal blog marketing and more. Contact us for a free site estimate. Call us at 630-393-0460 or email us at law@lawyerscourt.com. Back to top
4. How One Lawyer Doubled His Billings in 12 Months
During this 60-minute webinar, business development consultant Larry Bodine will show how a Chicago attorney doubled his billings, and how the firm saw revenue jump $1 million in one year. Date: Wednesday, February 28, 2007. Register today. Back to top
 5. Effective Networking for Law Firms
Networking is cultivating individual relationships, according to P.R. pro Carl Terzian. From a marketing viewpoint, opportunities can be maximized through meaningful participation in community and nonprofit organizations. Back to top
6. People Making News
Clinton Swan has moved from the Simpson Grierson law firm in New Zealand to Dubai, to head up Business Development & Marketing for Clyde & Co. Clyde & Co is the largest and one of the longest serving international law firms in the Middle East, with offices in Dubai, Abu Dhabi and Doha, Qatar. He can be reached at +971 4 321 8568 and Clinton.Swan@clydeco.ae.
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 8. Semi-formal
I caught Ted midway between the Olive Garden and the Alpha Gamma Delta "semi-formal." Today's definition is a tuxedo shirt and cufflinks but no jacket. In the past I would loan my 22-year-old college senior my tux. It fit pretty well, except he complained that the waistline was, ahem, too big. Back to top
Yours,
Business Development Consultant
630.942.0977
www.LarryBodine.com |
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